Breakthru Media, a startup digital media company, approached us to develop a boldly confident identity.
Armed with the insight that digital media is one of the essential building blocks for any brand, we sought to develop a Brand Identity that was boldly distinctive and referred to this insight.
Breakthru envisioned future Product Lines that would be a follow up to the Mother Brand.
We created a Brand Architecture Model and created a distinctive look and feel for not only the Mother Brand, but for future Sub-Brands or Product Offerings.
